Vol. 1 · Compare
Independent comparison
Peec AI vs HubSpot AEO Grader
Pricing, engines, strengths, weaknesses — and an editorial verdict.
Both Peec AI and HubSpot AEO Grader compete in the AEO analytics category — measuring how brands surface in ChatGPT, Perplexity, Gemini, and Claude. Below is the independent breakdown we use when advising teams choosing between them.
At a glance
| Dimension | Peec AI | HubSpot AEO Grader |
|---|---|---|
| Founded | 2024 | 2026 |
| Funding | $29M raised | Not disclosed |
| Starting price | $49/mo | Free |
| Enterprise pricing | — | — |
| Engines covered | ChatGPT, Perplexity, Gemini, Claude | ChatGPT, Perplexity, Gemini |
Strengths
Peec AI
Well-funded mid-market AEO analytics with a 4-hour update cadence and aggressive comparison-page strategy.
- + 4-hour update cadence — fastest in the category
- + Heavy programmatic comparison content (own SEO moat)
- + 2,000+ teams across 80+ countries
- + Generous freemium tier
Weaknesses
- − EU-centric — lighter brand awareness in US enterprise so far
- − Less long-form thought-leadership content than peers
- − Their own comparison pages naturally favour Peec, as vendor-published comparisons tend to
Strengths
HubSpot AEO Grader
Free AEO scoring tool from HubSpot, integrated with Marketing Hub for existing customers.
- + Free with no credit card required
- + Massive brand recognition + frictionless onboarding
- + Integrates with HubSpot CRM and Marketing Hub workflows
- + Excellent top-of-funnel for SMB
Weaknesses
- − Surface-level analysis vs specialist tools
- − Best leveraged by existing HubSpot ecosystem customers
- − Not architected for enterprise depth
Pick Peec AI if…
EU-based teams, or any team needing the fastest possible AEO change-detection.
Skip if: US enterprise teams who weight category-leadership branding heavily.
Pick HubSpot AEO Grader if…
HubSpot customers who want a quick free AEO score baked into their existing dashboard.
Skip if: Teams running serious AEO programs that need depth and specialist features.
Editorial verdict
Our take.
On Peec AI
Underrated in the US market. The 4-hour cadence is a real edge for fast-moving verticals where your share-of-voice can shift overnight. Worth a serious look — this is the one most likely to break out in 2027.
On HubSpot AEO Grader
A great starting point if you're already on HubSpot. Outgrow it as your AEO program matures — at which point you graduate to Profound, AthenaHQ, or Otterly depending on price/feature priorities.
Disclosure
The AEO Report does not take affiliate fees, sponsorships, or vendor placements from any tool listed on this page. Pricing is sourced from public pricing pages and updated quarterly. Vendors disagreeing with our characterisations are invited to email david@theaeoreport.com with corrections; we update on the record.
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